NBA All-Star game draws 8.8 million viewers, up 87% from last year and best viewership since 2011

· Yahoo Sports

Photo by Ronald Martinez/Getty Images

The NBA All-Star Game recorded its highest television audience in more than a decade.

The 2026 event averaged 8.8 million viewers across NBC, Peacock, and Telemundo, a sharp rise from the prior year.

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The total reflects an 87 percent increase year over year and the strongest All-Star viewership since 2011. The jump provides a notable lift for the league’s midseason showcase.

Photo by Ronald Martinez/Getty Images

NBA All-Star audience climbs to 8.8 million

The broadcast averaged 8.8 million viewers across its combined platforms. That figure represents the largest All-Star audience since 2011.

Viewership reached nearly 10 million at its peak during the telecast. The overall number marked an 87 percent improvement compared to last year’s edition.

A return to broadcast television contributed to the growth. Airing on NBC increased accessibility beyond cable households.

Streaming distribution through Peacock and additional coverage on Telemundo further expanded reach. The multi-network approach broadened exposure nationwide.

Strongest All-Star ratings since 2011

The 2026 results stand as the best performance for the event in over a decade. It ranks among the most-watched All-Star Games of the past twenty years.

Changes to presentation and expanded distribution appear to have resonated with viewers. The rebound follows a period of uneven All-Star ratings.

For the NBA, the surge signals renewed engagement with its annual exhibition. The 8.8 million average underscores the event’s continued ability to draw a large national audience.

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